The splash image for Apple's November 10, 2020 "One More Thing" event.
Enlarge / The splash picture for Apple’s November 10, 2020 “One Extra Factor” occasion.

Apple despatched out discover right now to members of the press that it’ll maintain yet one more livestreamed product unveiling occasion this yr—this time on November 10 at 1pm Jap time. This would be the firm’s third such occasion since September.

As all the time, Apple hooked up a tagline to the occasion: “another factor.” That is a callback to former CEO Steve Jobs’ strategy of saving a bombshell announcement for the top of the occasion and previous it with a slide (or just an announcement) declaring “another factor.”

That “another factor” is nearly sure to be the primary of a wave of Apple Silicon-based Macs. The corporate introduced at its developer convention again in June that it could reveal the primary such product by the top of the yr, after detailing its plans to step by step transfer Macs from Intel CPUs to its personal custom-designed, ARM-based ones over the course of a number of years.

The Mac focus seems all however confirmed by the AR expertise Apple launched to advertise the occasion (it has launched these for a number of occasions working, now) that exhibits an Apple emblem folding up like a MacBook lid. Because the lid-like emblem strikes up, it casts gentle on the bottom that accommodates all the colours of the default macOS Huge Sur desktop picture.

It is utterly unknown at this level which Mac would be the first to make the leap and whether or not it’s going to exchange its Intel counterpart (if such a counterpart already exists) or reside alongside it for months or years to return.

Different potential product bulletins embrace AirPods Studio over-ear headphones and AirTags, the corporate’s long-rumored and long-delayed geolocation units. That stated, the “another factor” title and the truth that the corporate tends to have occasions primarily targeted on one market section at a time recommend this occasion could solely be in regards to the Mac.

Regardless of the case, we’ll discover out in simply over per week.

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