In the present day, Apple launched a 24-hour streaming video channel referred to as Apple Music TV that can harken again to the early days of MTV by taking part in largely music movies—however on this case, it is ad-free.
Viewers will be capable to watch the channel in both the TV app (on an Apple system like a Mac, iPhone, or Apple TV) or the Music app (it is discovered within the Browse tab). Moreover, yow will discover it at apple.co/AppleMusicTV.
There is no such thing as a stay chat, there are no interactive options, and there is not any integration in any respect with the Apple Music app (like the power to favourite songs), so customers could discover the service is barebones in comparison with another music-focused streaming choices.
Nonetheless, those that simply need the return of the early MTV method of marathoning music movies 24 hours a day with few further frills will discover rather a lot to love right here.
It at the moment looks like the channel will stream human-curated music movies the overwhelming majority of the time. The opening act for the channel is a marathon of the highest 100 music movies streamed on Apple Music. Different particular occasions will observe—like a day-long Bruce Springsteen occasion that includes movies and interviews on October 22 to coincide with Springsteen’s new album. Additionally, Apple Music TV will debut new music movies every Friday.
Apple Music TV won’t require a subscription to Apple Music or Apple TV+, however for now, the channel is barely obtainable in the US, possible resulting from licensing restrictions.
Providing this channel will give Apple a spot to air a number of the music-related content material it has already produced, although the corporate hasn’t but stated whether or not it plans to air documentaries (just like the award-winning, Spike Jonze-directed Beastie Boys Story on Apple TV+) there.
The channel’s availability on lots of of tens of millions of energetic Apple gadgets will even make it a advertising and marketing instrument for the corporate, particularly by way of selling artists which have a relationship with the Apple Music service.
Itemizing picture by Samuel Axon